Stephan Spencer reports that Matt Cutts has blessed us with several Google revelations (see below for Stephan’s details, and here for Stephanie Booth’s live-blog of Matt’s talk), one of which is that the Google algo will now recognize underscore-connected words in URLs as phrases. This is a big deal for many webmasters. While happy for [...]
Posts from ‘July, 2007’
5 Alternatives to “Sock Puppet” Postings
In a NY Times article, Brad Stone and Matt Richtel explore the issue of “sock puppets” — people who post online commentary under assumed identities (recent example: “Rahodeb“). The good news is that online conversations don’t have to become unethical. You can create a positive press campaign and get your message out in a number [...]
LinkedIn vs Facebook: Is LI Really “Over”?
Bernhard Warner sez in The Times Online he was recently persuaded to favor Facebook as his main biz-networking site. The process began when a colleague shot him this clue: that “LinkedIn is over!” Warner makes some good points in Facebook’s favor, including its more personal focus: Facebook tells me things about my contacts I never [...]
Which Stores Have iPhones in Stock?
Apple sold up to 700,000 iPhones in its first three days on sale, sez USA Today. Most buyers opted for the $599 model with 8 GB of storage. Apple kept nearly all the phones to sell at its own Apple stores, apparently. If you’re still looking for one, the page below lets you search for [...]
SEO 2.0 = Optimization + Conversion
Todd Friesen (aka Oilman) has written a new column in MediaPost’s OMMA Magazine (registration req’d – try BugMeNot for a reg code) in which he articulates something we’ve also realized for the past couple of years: that SEO is no longer just about driving more traffic to a site; it’s also about helping the site [...]

