As I write, I am thinking there must be something to this social-media thing, if my company is willing to pay for me to spend many hours reading up on, and learning better how to use, social media (SM). The idea is that I will become an SM expert; particularly with Twitter, Facebook and blogging.
As part of my training, I’ve being asked to chair our SM committee, and eventually become the staff person who makes sure we’re up-to-date on best practices. The funny thing is that I find it difficult to keep my own SM up-to-date, and often wonder how many people really do have time to do so themselves.
As I become more aware of these systems, I am noticing that the world is all a-Twitter; I can’t believe how many times I hear people talking about Twitter or read articles about Twitter or Facebook. How was I so oblivious to this before? Now, hardly a day goes by without my noticing something on the radio, internet, in an article, or a conversation; even President Obama is Twittering (tweeting?).
Obama was quick to realize the importance of SM; its ability to build relationships while reaching millions, almost at the speed of light. SM has most definitely changed the way we’re able to communicate–influencing others, ourselves, our ability to better our businesses, even changing the way political candidates campaign.
With all this education I’m getting about how to use SM, who knows–maybe I’ll be our next President!
