Google’s Buzz seems to be catching on. We are thinking about including it as part of some social-media marketing initiatives, but how should organizations use Google Buzz in ways that they’re not already using Facebook and Twitter? It appears to be yet another platform that a business will have to 1) establish and 2) maintain [...]
Posts under ‘General’
Downloaded Xobni, a Very Promising Outlook Plugin
Thanks to Jeff Price at BOC International, who sent me a LinkedIn connection invitation via a new Outlook plugin called Xobni, I have hope of “taking back my inbox.” This is according to both Xobni’s literature and reviews like CNet’s.
I had never heard of Xobni. I can tell from the spelling that our high-technology age [...]
The Verdict On HTC Imagio
It is really good — definitely a keeper. It’s hard to figure out–quite a steep learning curve, and I think I still only know about 40% of it. It’s like having an alien artifact: you never quite know when it will start to pulsate or emit bolts of lighting or something.
The breakthrough, though, was when [...]
High Hopes for the HTC Imagio
This new smartphone just arrived yesterday, and Matthew and I have been working to set it up. After 5.5 hours, it’s mostly–but not fully–syncing to the desktop, and we still can’t get it to sync to the HP netbook. It seems to be feature-rich and well designed, but it’s browsing is slow and error-prone, asking [...]
With Gmail Down, Users Turn to Twitter for Info
I continue to marvel at the immediacy of information on Twitter.
I seldom use my personal Gmail account during the day, but at the moment I’m in the midst of transitioning between computers. Email is already on the new one, but my calendar is on the old one. So I sent some info to my Gmail [...]
Crowdsourcing Your IT Support Needs on Twitter
For some reason (maybe just fatigue?) I found this series of tweets today to be amusing. At the same time that a new study shows that much on twitter is “pointless babble,” along comes one of those exhanges that shows just how useful Twitter can be in crunch.
For crowdsourcing to work, you need to start [...]
Sponsorships Transform Giving, So Donation Software Evolves
Just back from an onsite about emerging trends in giving software. Here’s the evolution: years ago you gave to your church; the money filtered up through the denomination and out to some far corner of the world, of which you were vaguely aware. Then, the world got flatter, and you’d hear a great speaker, like Billy [...]
From Browsers to Buyers
Who has time to wander through a hard-to-navigate Web site to find a product, solution or service? Nobody I know. If that home page doesn’t have what I need or an easy way to find it, I’ll move on.
One study has shown that almost 75 percent of online shoppers do just that, no matter how [...]
How to Browse the Internet Securely on Public Wi Fi Networks
Busy travelers stopping for layovers at airports often take time to check email from their phones or laptops. Each time they do so they potentially expose themselves to hackers who can gain access to private data. Many public wifi hotspots are not secure and leave unwary travelers unprotected against malicious attacks. There [...]
Dove’s Campaign for Real Beauty Speaks to All Women
Today’s buzz concepts “engage the audience” and “create conversations” can present a challenge to some companies who are unsure how to involve their customers in defining their brand. Dove’s Campaign for Real Beauty meets that challenge by affirming that beauty is not what Madison Avenue tells women that it is. Dove’s definition of [...]
