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	<title>The NSI Partners Blog &#187; Reviews</title>
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	<link>http://www.nsipartners.com/blog</link>
	<description>Marketing &#38; Technology News</description>
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		<title>Browsers&#8230;.IE vs Chrome vs Firefox vs Safari&#8230;.and we can&#8217;t forget Opera!</title>
		<link>http://www.nsipartners.com/blog/2011/10/browsers-ie-vs-chrome-vs-firefox-vs-safari-and-we-cant-forget-opera/</link>
		<comments>http://www.nsipartners.com/blog/2011/10/browsers-ie-vs-chrome-vs-firefox-vs-safari-and-we-cant-forget-opera/#comments</comments>
		<pubDate>Mon, 10 Oct 2011 16:23:48 +0000</pubDate>
		<dc:creator>Matthew</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Firefox]]></category>
		<category><![CDATA[Google Chrome]]></category>
		<category><![CDATA[Internet Explorer]]></category>
		<category><![CDATA[Opera]]></category>
		<category><![CDATA[Safari]]></category>

		<guid isPermaLink="false">http://www.nsipartners.com/blog/?p=443</guid>
		<description><![CDATA[Image via Wikipedia Browser battles are ongoing regularly these days.  Mozilla is releasing new versions of Firefox with increasing rapidity, and market share has definitely changed, but a comment from one of my co-workers this past week made me ponder why so many are still using Internet Explorer when it is still having more problems than most [...]]]></description>
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<dd>Image via Wikipedia</dd>
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<p>Browser battles are ongoing regularly these days.  Mozilla is releasing new versions of <a title="Firefox" rel="homepage" href="http://www.mozilla.com/firefox/">Firefox</a> with increasing rapidity, and market share has definitely changed, but a comment from one of my co-workers this past week made me ponder why so many are still using <a title="Internet Explorer" rel="homepage" href="http://www.microsoft.com/windows/internet-explorer/default.aspx">Internet Explorer</a> when it is still having more problems than most other browsers.</p>
<p>To be fair, IE has made major progress from 7 to 8 to 9.  Regularly rotating into the top position in terms of speed and security features, Microsoft is doing their best to keep up with the competition.<img class="alignright" title="Internet Explorer Mobile Logo" src="http://nsitechconnect.com/wp-content/uploads/2011/10/Internet_Explorer_7_Logo2.png" alt="Internet Explorer Mobile Logo" width="256" height="256" /></p>
<p>New features, such as <a title="HTML5" rel="wikipedia" href="http://en.wikipedia.org/wiki/HTML5">HTML 5</a> support, hardware acceleration, best plug-in libraries, and now RAM optimization (Firefox) must be emphasized by browser manufacturers in order to try to differentiate themselves.</p>
<p>One thing I have noticed is that, in most cases, speed is now the least relevant item to use to distinguish one browser from another.  All recent benchmark reviews I have seen, really over at least the last year, show no &#8220;human-discernable&#8221; difference between browsers.  However, one area where IE seems to consistently lag behind the other browsers is in Java-scripted site content, where it continues to struggle.</p>
<p>All this, and regular usage of all browsers, has led me to realize that the &#8220;look and feel&#8221; and feature-set are more important to me than raw speed, stats, or behind-the-scenes security settings that aren&#8217;t exactly visible.</p>
<p>For instance, the <a title="RSS" rel="wikipedia" href="http://en.wikipedia.org/wiki/RSS">RSS-feed</a>-aggregation in <a title="Safari" rel="homepage" href="http://www.apple.com/safari/">Safari</a> I wrote about in my <a href="http://nsitechconnect.com/2011/09/safari-rss-feeds-awesome/" target="_blank">last update</a>.  As an IT professional I regularly need to be seeing and digesting industry news, updates, tips, etc.  This method of adding feeds in Safari, and the built-in tools and sorting methods it provides, represent a real improvement in efficiency AND my own experience/perception.</p>
<p>All else being equal, it seems the individual user experience, which is NOT measurable in the way most benchmarks work, makes the biggest difference for individual selections.</p>
<p>Some of my co-workers like Firefox because they are used to the larger library of plug-ins.  <a title="Google Chrome" rel="homepage" href="http://www.google.com/chrome">Chrome</a>, the first to introduce search in the address bar, with a more-streamlined UI and behind-the-scenes updates, impressed others and hasn&#8217;t done anything since then to convince them to switch.  Opera, long considered the &#8220;geeks&#8221; browser, actually won the latest round of speed tests done by Lifehacker, and continues to add new and interesting features, some of which are not immediately apparent.</p>
<p>However, looking at the stats, it seems the overwhelming issue for users is which browser is the default for their OS.  Even though I can and have installed Firefox and Chrome for Lion, I rarely find myself opening them because Safari does everything to my satisfaction and I really enjoy the minimalistic interface.  Since Windows still ships with the largest percentage of computers sold, and IE is the built-in, default browser, the majority of people still use IE. Despite its&#8217; lag, bugginess, and lack of some features and UI design elements compared to other browsers, most users seem content to use it.  Maybe because they don&#8217;t need to spend extra time researching, downloading and installing other browsers, configuring and migrating favorites, plugins, etc?  Or maybe because a high percentage of the computer-using world doesn&#8217;t even realize other browsers are options, and might provide them value?</p>
<p>Regardless of the causes, I must say that when it comes to browsers, it is one area where ignorance is NOT bliss, and I am glad to have the time to regularly review, test, and experience the various products.</p>
<p>What are your experiences?</p>
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		<title>Wide Area Network Solutions for SMBs through Software, not expensive Hardware</title>
		<link>http://www.nsipartners.com/blog/2011/04/wide-area-network-solutions-for-smbs-through-software-not-expensive-hardware/</link>
		<comments>http://www.nsipartners.com/blog/2011/04/wide-area-network-solutions-for-smbs-through-software-not-expensive-hardware/#comments</comments>
		<pubDate>Fri, 22 Apr 2011 18:57:25 +0000</pubDate>
		<dc:creator>Matthew</dc:creator>
				<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Local area network]]></category>
		<category><![CDATA[Networking]]></category>
		<category><![CDATA[Server Message Block]]></category>
		<category><![CDATA[Solution]]></category>
		<category><![CDATA[TechConnect]]></category>
		<category><![CDATA[Virtual private network]]></category>
		<category><![CDATA[Wide Area Network]]></category>

		<guid isPermaLink="false">http://www.nsipartners.com/blog/?p=411</guid>
		<description><![CDATA[One of the exciting things about the TechConnect services we provide here at NSI Partners is being able to constantly innovate technology solutions for the Small-Medium Business (SMB) universe.  From software to hardware to smartphones, technology is often fluid, and one of the advantages of smaller organizations is being able to move swifter with less [...]]]></description>
			<content:encoded><![CDATA[<div class="zemanta-img" style="margin: 1em; display: block;">
<div class="wp-caption alignright" style="width: 310px"><a href="http://commons.wikipedia.org/wiki/File:Virtual_Private_Network_overview.svg"><img title="Virtual Private Network site to site and from ..." src="http://upload.wikimedia.org/wikipedia/commons/thumb/0/00/Virtual_Private_Network_overview.svg/300px-Virtual_Private_Network_overview.svg.png" alt="Virtual Private Network site to site and from ..." width="300" height="212" /></a><p class="wp-caption-text">Image via Wikipedia</p></div>
</div>
<p>One of the exciting things about the <a title="NSI Partners TechConnect" href="http://www.nsipartners.com/techconnect.html" target="_blank">TechConnect </a>services we provide here at NSI Partners is being able to constantly innovate technology solutions for the Small-Medium Business (SMB) universe.  From software to hardware to smartphones, technology is often fluid, and one of the advantages of smaller organizations is being able to move swifter with less cost and investment than large enterprises.</p>
<p>A great example of this is a business with multiple locations in one city or regional area that relies on software solutions designed for the more-traditional <a class="zem_slink" title="Local area network" rel="wikipedia" href="http://en.wikipedia.org/wiki/Local_area_network">Local-Area-Network (LAN)</a> architecture.  For instance, let&#8217;s say your business wants to use a time-sheet program that allows employees to log in and out for the workday and track hours , as well as enabling reports and calendaring features for the admin staff.  One such example of this type of program is <a title="Time Tracking Software" href="http://www.shopclock.com" target="_blank">ShopClock</a>.  Designed to work with a <a class="zem_slink" title="Microsoft SQL Server" rel="homepage" href="http://www.microsoft.com/sqlserver">Microsoft SQL</a> back-end database residing on a computer in the LAN designated as a server, then allowing workstation or client installs on multiple computers for employees to access and sign in and out.  Problems start to appear when you want to have one server at one business location but install licensed copies at other store locations that need to reach out to the server across the internet.</p>
<p><img class="alignleft size-full wp-image-428" title="server rack" src="http://www.nsipartners.com/blog/wp-content/uploads/2011/04/server-rack1.jpg" alt="" width="75" height="100" /></p>
<p>One traditional solution to this problem is from a hardware perpective:  work with your ISP to create a tunneled <a class="zem_slink" title="Virtual private network" rel="wikipedia" href="http://en.wikipedia.org/wiki/Virtual_private_network">VPN</a> via routers and switches, or get your own routers with VPN features that tie your <a class="zem_slink" title="IP address" rel="wikipedia" href="http://en.wikipedia.org/wiki/IP_address">public IP</a> addresses together into a <a class="zem_slink" title="Wide area network" rel="wikipedia" href="http://en.wikipedia.org/wiki/Wide_area_network">Wide Area Network</a> (WAN) allowing the devices at each store to communicate with each other as if they were on the same network.  Thousands of dollars can be spent successfully implementing such a solution.  A second option that is less than desirable is to install stand-alone server/workstation setups at each location.  However, this can cost more as often additional licenses are required, and the stores don&#8217;t communicate with each other.</p>
<div class="mceTemp" style="text-align: center;"><span style="line-height: 17px;">﻿</span></div>
<p>A third solution, and one we enjoy recommending and implementing for our TechConnect SMB clients, is <a title="Hamachi" href="https://secure.logmein.com/products/hamachi2/" target="_blank">LogMeIn Hamachi</a>.  A great product that allows us to do a simple software install at each computer needing access to the WAN, and viola!  Instant connectivity between multiple geographical office locations for the purpose of connecting workstations to a server as in the case of ShopClock.  This has other obvious uses too, such as file sharing, remote printing, and even includes chat functionality.  For a handful of dollars a month, it could take over a decade for the costs of this option to catch up with some of the hardware solutions (not to mention saving on electricity bills and space not being used for additional hardware).</p>
<p>This is just one example of a creative, cost-effective technology solution for a small or medium business that enables the business to focus on growing and servicing customers with excellence, without sacrificing lots of time, energy and money on enterprise-type solutions.  If you work with a small or medium business needing better support and implementation of technology, feel free to contact us at tech@nsipartners.com.</p>
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		<title>Smartphone Apps and the &#8220;New Workflow&#8221;</title>
		<link>http://www.nsipartners.com/blog/2011/02/smartphone-apps-and-the-new-workflow/</link>
		<comments>http://www.nsipartners.com/blog/2011/02/smartphone-apps-and-the-new-workflow/#comments</comments>
		<pubDate>Thu, 10 Feb 2011 19:23:21 +0000</pubDate>
		<dc:creator>Matthew</dc:creator>
				<category><![CDATA[Cell Phone]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[BestBuy]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Hotmail]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iPhone 3G]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[NewEgg]]></category>

		<guid isPermaLink="false">http://www.nsipartners.com/blog/?p=362</guid>
		<description><![CDATA[My cell phone usage for work was so much less in the past.  Today, the app explosion for smartphones has rendered these portable little gizmos computers in their own right. Whether it&#8217;s an iPhone, Blackberry, or Android-based device, there are apps available for nearly everything I used to only be able to do from a [...]]]></description>
			<content:encoded><![CDATA[<div class="zemanta-img" style="margin: 1em; display: block;">
<div class="wp-caption alignright" style="width: 310px"><a href="http://commons.wikipedia.org/wiki/File:Mobile_phone_evolution_Japan_1997-2004.jpg"><img title="Mobile phone evolution (Japan 1997-2004)" src="http://upload.wikimedia.org/wikipedia/commons/thumb/f/f7/Mobile_phone_evolution_Japan_1997-2004.jpg/300px-Mobile_phone_evolution_Japan_1997-2004.jpg" alt="Mobile phone evolution (Japan 1997-2004)" width="300" height="227" /></a><p class="wp-caption-text">Image via Wikipedia</p></div>
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<p>My <a class="zem_slink" title="Mobile phone" rel="wikipedia" href="http://en.wikipedia.org/wiki/Mobile_phone">cell phone</a> usage for work was so much less in the past.  Today, the app explosion for smartphones has rendered these portable little gizmos computers in their own right.</p>
<p>Whether it&#8217;s an <a class="zem_slink" title="iPhone" rel="homepage" href="http://www.apple.com/iphone">iPhone</a>, <a href="http://us.blackberry.com/" target="_blank">Blackberry</a>, or <a href="http://www.android.com/" target="_blank">Android</a>-based device, there are apps available for nearly everything I used to only be able to do from a full computer.  A sampling of apps I now have on my iPhone 3GS and their workflow relevance&#8230;</p>
<p>1. <a title="Trillian" href="http://www.trillian.im" target="_blank">Trillian</a>:  a great IM platform that ties into multiple accounts such as <a class="zem_slink" title="AOL" rel="homepage" href="http://www.aol.com">AOL</a> and <a class="zem_slink" title="Hotmail" rel="homepage" href="http://www.hotmail.com">Hotmail</a> (among others).  I can now chat in real-time with a wifi or 3G data connection with my coworkers while at various locations away from the office.  Great for letting people know of last-minute schedule changes or asking quick questions of co-workers.</p>
<p>2. <a class="zem_slink" title="Salesforce" rel="homepage" href="http://www.salesforce.com/">Salesforce</a>: being able to reach into fields of data in our Salesforce database from a phone is a very powerful tool.  Looking up contact and account information as well as opportunities, tasks, and events is a real boon when out on the road.</p>
<p>3. Chatter for Salesforce:  Being able to dip my toes almost immediately in the &#8220;stream&#8221; of ongoing internal company conversations with my phone is another nice feature.</p>
<p>4. Apps from online retail sites like <a class="zem_slink" title="Best Buy" rel="homepage" href="http://www.bestbuy.com/">BestBuy</a> and <a class="zem_slink" title="Newegg" rel="homepage" href="http://www.newegg.com/">NewEgg</a> provide handy, easy ways to search for new technologies and products, as well as customer reviews and ratings, while passing that 5 minutes waiting for an appointment or meeting to start.</p>
<p>5. The obvious foundational smartphone apps for today like <a href="http://twitterrific.com/iphone" target="_blank">Twitterific </a>for Twitter, the <a class="zem_slink" title="Facebook" rel="homepage" href="http://facebook.com">Facebook</a> app and the <a class="zem_slink" title="LinkedIn" rel="homepage" href="http://www.linkedin.com">LinkedIn</a> app were not-so-obvious as foundations apps a year ago.  Today, not having these on your mobile phone places you a generation ago in terms of technology!</p>
<p>6.  The Dark Horse:  <a href="http://www.chipotle.com">Chipotle</a>! Having a burrito paid for and waiting for me at the counter is a great way to minimize down time in a busy day out and about!</p>
<p>The moral of this story:  I used to dread cell phones for their intrusiveness into my privacy.  I still do when it comes to voice calls.  But the enhancements to my lifestyle and workflow efficiency provided by the mobile app universe have converted me.  I now feel &#8220;slow&#8221;, &#8220;inefficient&#8221;, and even &#8220;lost&#8221; at times when I realize my battery has died or, worse, I left my iPhone at home or the office.</p>
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		<title>Reasons to Choose Microsoft Exchange Online for Email Hosting</title>
		<link>http://www.nsipartners.com/blog/2010/12/reasons-to-choose-microsoft-exchange-online-for-email-hosting/</link>
		<comments>http://www.nsipartners.com/blog/2010/12/reasons-to-choose-microsoft-exchange-online-for-email-hosting/#comments</comments>
		<pubDate>Wed, 29 Dec 2010 23:48:46 +0000</pubDate>
		<dc:creator>Matthew</dc:creator>
				<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[ActiveSync]]></category>
		<category><![CDATA[exchange online]]></category>
		<category><![CDATA[Microsoft Exchange Server]]></category>
		<category><![CDATA[Microsoft Online Services]]></category>
		<category><![CDATA[Microsoft Outlook]]></category>
		<category><![CDATA[Outlook Web App]]></category>

		<guid isPermaLink="false">http://www.nsipartners.com/blog/?p=341</guid>
		<description><![CDATA[Image via Wikipedia Webmail is ubiquitous. Easy to setup, check from any browser, or download to email clients like Microsoft Outlook or Thunderbird, most individuals have several webmail accounts.  Many businesses use webmail for their business email as well, whether provided by a website host as an add-on service, or through more evolved products like [...]]]></description>
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<dt class="wp-caption-dt"><a href="http://en.wikipedia.org/wiki/File:Activesyncicon.svg"><img title="Icon for the Microsoft ActiveSync functionality." src="http://upload.wikimedia.org/wikipedia/en/thumb/e/e3/Activesyncicon.svg/162px-Activesyncicon.svg.png" alt="Icon for the Microsoft ActiveSync functionality." width="162" height="162" /></a></dt>
<dd class="wp-caption-dd zemanta-img-attribution" style="font-size: 0.8em;">Image via <a href="http://en.wikipedia.org/wiki/File:Activesyncicon.svg">Wikipedia</a></dd>
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<p>Webmail is ubiquitous. Easy to setup, check from any browser, or download to email clients like <a class="zem_slink" title="Microsoft Outlook" rel="homepage" href="http://office.microsoft.com/en-us/outlook">Microsoft Outlook</a> or Thunderbird, most individuals have several webmail accounts.  Many businesses use webmail for their business email as well, whether provided by a website host as an add-on service, or through more evolved products like Yahoo Mail Plus or Gmail.  These email options all share many characteristics, most based on the POP or IMAP protocols that are used for the email server and service. </p>
<p><a href="http://www.nsipartners.com/blog/wp-content/uploads/2010/12/90.jpg"><img class="alignleft size-full wp-image-342" title="Microsoft Exchange Online" src="http://www.nsipartners.com/blog/wp-content/uploads/2010/12/90.jpg" alt="" width="362" height="227" /></a></p>
<p>Traditionally only larger organizations and companies have utilized Microsoft&#8217;s Exchange technology for hosting email servers, which linked to Outlook clients provide some significant feature sets and productivity benefits not found on POP and IMAP email servers. A few years ago, companies started offering shared <a class="zem_slink" title="Microsoft Exchange Server" rel="homepage" href="http://www.microsoft.com/exchange">Exchange server</a> hosting environments for monthly fees so that small-medium businesses that didn&#8217;t want the extra cost and hassles of their own in-house Exchange server could still benefit from the technology and utilize Outlook the way it was designed to be used.  Even more recently, Microsoft took that over themselves, providing the servers and improving the features and costs with <a class="zem_slink" title="Microsoft Online Services" rel="homepage" href="http://microsoft.com/online">Microsoft Online Services</a>.  I have written about this previously in its&#8217; several forms, from Exchange Online only up to and including the full Business Productivity Online Suite (BPOS).  I have yet to publish a simple list of the advantages and features small and medium businesses can expect when transitioning to Exchange Online for email hosting&#8230;.Here is that list!</p>
<p>1.  More than email: Exchange adds a robust Contacts database, Tasks/To-Do Lists, Calendaring, and Public File Sharing</p>
<p>2.  Access methods:  from any web browser with <a class="zem_slink" title="Outlook Web App" rel="homepage" href="http://www.microsoft.com/exchange/code/OWA/index.html">Outlook Web Access</a>, from smartphones with data and <a class="zem_slink" title="ActiveSync" rel="homepage" href="http://www.microsoft.com/windowsmobile/activesync/default.mspx">ActiveSync</a>, from Microsoft Outlook</p>
<p>3.  Advanced scheduling tools, the ability to see multiple calendars within your organization, the ability to edit other&#8217;s calendars, the capability to share documents with others online easily, complex task database and task management, categories</p>
<p>4.  Reduced costs and complexity with all the productivity enhancements of a traditional in-house server</p>
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<dl class="wp-caption alignright" style="width: 260px;">
<dt class="wp-caption-dt"><a href="http://www.crunchbase.com/product/outlook"><img title="Image representing Outlook as depicted in Crun..." src="http://www.crunchbase.com/assets/images/resized/0008/7690/87690v1-max-250x250.jpg" alt="Image representing Outlook as depicted in Crun..." width="250" height="244" /></a></dt>
<dd class="wp-caption-dd zemanta-img-attribution" style="font-size: 0.8em;">Image via <a href="http://www.crunchbase.com/">CrunchBase</a></dd>
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<p> </p>
<p>5.  Built-in backup of data, enhanced spam filtering and security tools compared to many other email hosts</p>
<p>If you add Microsoft Outlook 2010 to the mix as part of the email solution, there are additional benefits: Task Delegation (create and assign tasks to others); Enhanced Scheduling and Calendaring Features (Overlay mode for multiple calendars, scheduling assistants to suggest meeting and appointment times, plugins for services like <a class="zem_slink" title="GoToMeeting" rel="homepage" href="http://www.gotomeeting.com/">GoToMeeting</a>); and now the Social Connector (see updates from social networks like Facebook and Linked In for your contacts right inside Outlook).</p>
<p>At prices per user per month that are only a few dollars more than POP and IMAP email options, and new features coming with Office365 in 2011, there is little reason for any small to medium business NOT to give Exchange Online a try.  You may find it changes the way you do business and enables some exciting changes for your organization.</p>
<p>Contact <a href="mailto:tech@nsipartners.com">tech@nsipartners.com</a> if you&#8217;d like to work with NSI Partners for a free trial of any Microsoft Online product, or for support in transition from your existing solutions.</p>
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		<title>Microsoft Soars Higher into the Clouds with Office Web Apps</title>
		<link>http://www.nsipartners.com/blog/2010/11/microsoft-soars-higher-into-the-clouds-with-office-web-apps/</link>
		<comments>http://www.nsipartners.com/blog/2010/11/microsoft-soars-higher-into-the-clouds-with-office-web-apps/#comments</comments>
		<pubDate>Tue, 30 Nov 2010 18:14:28 +0000</pubDate>
		<dc:creator>Matthew</dc:creator>
				<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[cloud computing]]></category>
		<category><![CDATA[Microsoft Office]]></category>
		<category><![CDATA[Microsoft OneNote]]></category>
		<category><![CDATA[Microsoft Online Services]]></category>
		<category><![CDATA[Microsoft PowerPoint]]></category>
		<category><![CDATA[Microsoft SharePoint]]></category>
		<category><![CDATA[Office online]]></category>
		<category><![CDATA[Office Web Apps]]></category>
		<category><![CDATA[online documents]]></category>
		<category><![CDATA[SkyDrive]]></category>

		<guid isPermaLink="false">http://www.nsipartners.com/blog/?p=317</guid>
		<description><![CDATA[By now everyone has heard of &#8220;cloud computing&#8221;.  It&#8217;s one of the &#8220;hot new things&#8221;, even though it&#8217;s been around for years.  I&#8217;ve even written several previous posts  around cloud computing services, analyses, etc.  Most modern computer users are using cloud computing on a daily basis, accessing databases of information about themselves and others stored [...]]]></description>
			<content:encoded><![CDATA[<p>By now everyone has heard of &#8220;cloud computing&#8221;.  It&#8217;s one of the &#8220;hot new things&#8221;, even though it&#8217;s been around for years.  I&#8217;ve even written several previous posts  around cloud computing services, analyses, etc.  Most modern computer users are using cloud computing on a daily basis, accessing databases of information about themselves and others stored on social networking and social media sites.  Password storage, online file storage, photo albums, the list goes on and on. </p>
<p>However, the last thing most people would associate with the &#8220;cloud&#8221; is Microsoft, especially Microsoft Office.  Traditionally requiring hundreds of megabytes on a hard drive, needing regular updates from Microsoft, and costing anywhere from $100.00 to $500.00 per machine for a license, Microsoft Office has traditionally been one of the mainstays of the workstation-based computing model.</p>
<p>NO MORE!  Microsoft has been hard at work to create a cloud-based option for Office products, similar to what Google has done with <a title="Google Apps" href="http://www.google.com/apps/intl/en/business/index.html" target="_blank">Google Apps</a> and <a title="Google Docs" href="http://docs.google.com" target="_blank">Google Docs</a>.  For years, companies and individuals have been able to buy hosted Microsoft Exchange or Sharepoint services from various Microsoft Partners.  The newer version of that is <a title="Microsoft Online Services" href="http://www.microsoft.com/online/" target="_blank">Microsoft Online Services</a>, of which <a title="NSI Partners TechConnect" href="http://www.nsipartners.com/techconnect.html" target="_blank">NSI Partners</a> is a reseller.  I have written about this previously, and it moves Exchange, Sharepoint, IM and online meeting solutions even more into the cloud than before.  However, Microsoft has made 2 more big strides in this direction of late.  The first is available now, and comes with your live.com, hotmail.com, or msn.com account.  The second is still in beta (<a title="Microsoft Office 365" href="http://www.microsoft.com/en-us/cloud/cloudpowersolutions/productivity.aspx" target="_blank">Office 365</a>) and I will be writing about that in a future post.</p>
<p>So, what are <a title="Microsoft Office Web Apps" href="http://office.microsoft.com/en-us/web-apps" target="_blank">Office Web Apps</a>? Simple:  web-based versions of Word, Excel, Power Point, and OneNote.  They are free for use for anyone with their live.com, msn.com, or hotmail.com sign-in.  Once you sign into your account, look for the Office menu button at top.  From here, a drop-down allows you to navigate to Recent Documents, your stored document folders, or create a new Word, Excel, PowerPoint, or OneNote document.  You can also click the Office menu button to take you to a new interface, such as the one dispayed below from my login.</p>
<div id="attachment_318" class="wp-caption alignleft" style="width: 546px"><a href="http://www.nsipartners.com/blog/wp-content/uploads/2010/11/office-web-apps.png"><img class="size-full wp-image-318" title="office web apps" src="http://www.nsipartners.com/blog/wp-content/uploads/2010/11/office-web-apps.png" alt="" width="536" height="167" /></a><p class="wp-caption-text">Office Web Apps</p></div>
<p>The documents are stored using <a title="Microsoft SkyDrive" href="http://explore.live.com/windows-live-skydrive" target="_blank">SkyDrive</a>, a feature of Microsoft Live that&#8217;s been around since the launch of Vista and which now gives you up to 25GB of online storage at no cost. Designed as a &#8220;cloud hard drive&#8221;, the SkyDrive allows you to place documents here to work from, rather than your hard drive, thumb drive, etc.  The addition of Office Web Apps makes SkyDrive much more useful, though, as I can now create, edit, download, or email Office documents from the web WITHOUT needing to have Microsoft Office installed on my computer!</p>
<p>SkyDrive and Office Web Apps also allows you to share portions or all of your documents with friends/family/co-workers, and you can even set permission levels to allow them to edit, add, and delete files from your online library.  Microsoft Office Web Apps are also viewable from several mobile device browsers (Safari 4 on newer iPhone models and IE on upcoming Windows Phone 7).</p>
<p>Moving steadily upward into the Cloud, Web Apps are a great new tool for those of us who need to keep our documents formatted with Microsoft Office file types.  Enabling creation, sharing, and editing of the most common Office document types from any compatible web browser, for free, should keep Microsoft and the Office product line serious contenders for the standard choice in the electronic document universe.</p>
<p>Next year, when Microsoft fully unveils Office 365, Microsoft Office will take on a per-user, monthly subscription fee model, and Microsoft will move even more into the stratosphere.  Currently in closed Beta, NSI Partners is one of the companies testing these new services out.  Look for a future post about our experiences with Office 365.  For now, enjoy your web-enabled Office experience!</p>
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		<title>Using &#8220;Social Media&#8221; for Computer Purchase Decisions</title>
		<link>http://www.nsipartners.com/blog/2010/09/using-social-media-for-computer-purchase-decisions/</link>
		<comments>http://www.nsipartners.com/blog/2010/09/using-social-media-for-computer-purchase-decisions/#comments</comments>
		<pubDate>Wed, 22 Sep 2010 17:04:51 +0000</pubDate>
		<dc:creator>Matthew</dc:creator>
				<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Website Marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[computer purchase]]></category>
		<category><![CDATA[online shopping]]></category>

		<guid isPermaLink="false">http://www.nsipartners.com/blog/?p=294</guid>
		<description><![CDATA[So&#8230;it was time for a laptop upgrade.  I had a lot of requirements this time around.  I wanted a desktop replacement on a budget.  I also wanted a good processor, hard drive, and networking performance.  Quality screen, multitouch keypad, good sound were all pluses.  Decided I wanted to use Best Buy, since I have a Silver [...]]]></description>
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<p>So&#8230;it was time for a laptop upgrade.  I had a lot of requirements this time around.  I wanted a desktop replacement on a budget.  I also wanted a good processor, hard drive, and networking performance.  Quality screen, multitouch keypad, good sound were all pluses.  Decided I wanted to use <a title="Best Buy Laptops section" href="http://www.bestbuy.com/site/Computers-PCs/Laptop-Computers/abcat0502000.c?id=abcat0502000" target="_blank">Best Buy</a>, since I have a Silver membership to their Reward Zone.  This meant a few things.  One, I had up to 45 days to return or exchange the product.  With my experience with <a title="Windows" rel="homepage" href="http://www.microsoft.com/WINDOWS">Windows</a> laptop builds, I figured this would be a great bonus.  Second, I still wanted to be able to physically test the laptop before buying it.  If I was going to get a desktop replacement that I would be using regularly, I wanted something I would be more-than-OK with interacting with physically on an ongoing basis.</p>
<p>By now the question is&#8230;where does <a title="Social media" rel="wikinvest" href="http://www.wikinvest.com/concept/Social_media">social media</a> come into all this?  Well, like many online shopping sites, even those that are online versions of brick-and-mortar establishments,<a title="Best Buy main page" href="http://www.bestbuy.com/" target="_blank"> bestbuy.com </a>has a customer review section for their products.  The data is overwhelmingly in favor of us &#8220;consumers&#8221; trusting each other&#8217;s experiences far more than most advertising or marketing around a product.  This trend has grown so much that company&#8217;s are now wisely diverting large portions of their traditional advertising and marketing budget into <a title="Social media marketing" rel="wikipedia" href="http://en.wikipedia.org/wiki/Social_media_marketing">Social Media Marketing</a>, using <a title="Social Media Listening Platform used by NSI Partners" href="http://nsipartners.com/repconnect.html" target="_blank">&#8220;listening platforms&#8221;</a> to understand how and where us &#8220;consumers&#8221; are talking about their products and brands.  But online customer reviews around products are really where this roller coaster began.</p>
<p>The time I spent reading the experiences of other users with their laptop purchases became rather addictive.  I changed my mind at least 5 times based on the experience of other customers, and ended up choosing a laptop brand I never would have believed I would selected otherwise: <a title="Samsung laptops" href="http://www.samsung.com/us/computer/laptops/" target="_blank">Samsung</a>!  Even though I had follow-up experiences involving the return of my initial purchase and 4 subsequent exchanges and second-guesses (hence, the value of the Silver Reward Zone Membership), I ended up a very happy camper with a laptop chosen in large part because of the high marks given by other consumers, and less because of any advertising, marketing, or brand loyalty.  And it may be my most favorite portable computing device yet!</p>
<p>Moral of the story:  all else being equal, it really pays for technology manufacturers, distributors, and even retail point-of-sale facilities to include social media as a centralized portion of the buying process.  Now, I&#8217;ll find it hard to consider buying technology elsewhere for all these reasons.</p>
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		<title>Instant Communications in the Dispersed Workforce</title>
		<link>http://www.nsipartners.com/blog/2010/08/instant-communications-in-the-dispersed-workforce/</link>
		<comments>http://www.nsipartners.com/blog/2010/08/instant-communications-in-the-dispersed-workforce/#comments</comments>
		<pubDate>Wed, 04 Aug 2010 16:28:45 +0000</pubDate>
		<dc:creator>Matthew</dc:creator>
				<category><![CDATA[Human Resources]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[IM; instant messenger; instant messaging; chat program; chat application; real-time chat; office chat; business IM]]></category>

		<guid isPermaLink="false">http://www.nsipartners.com/blog/?p=283</guid>
		<description><![CDATA[Despite advances in smartphones and SMS, collaborative workspace and desktop-sharing applications, and social networking, there is still no replacement for instant-on text chat via an IM client for our dispersed workforce at NSI Partners, Inc. There are many options in the landscape today for Intant Messaging clients.  Ranging from traditional options such as AOL Instant [...]]]></description>
			<content:encoded><![CDATA[<p>Despite advances in smartphones and SMS, collaborative workspace and desktop-sharing applications, and social networking, there is still no replacement for instant-on text chat via an IM client for our dispersed workforce at <a href="http://www.nsipartners.com/" target="_blank">NSI Partners</a>, Inc.</p>
<p>There are many options in the landscape today for Intant Messaging clients.  Ranging from traditional options such as <a href="http://www.aim.com/" target="_blank">AOL Instant Messenger</a> (AIM), <a href="http://explore.live.com/windows-live-messenger?os=win7" target="_blank">Windows Live Messenger</a>, <a href="http://messenger.yahoo.com/" target="_blank">Yahoo Messenger</a>, to more contemporary applications such as <a href="http://www.skype.com/" target="_blank">Skype</a> and <a href="http://office.microsoft.com/en-us/communicator/default.aspx" target="_blank">Microsoft Office Communicator</a>, there are many choices for instant internet-based communication.</p>
<p>Here at NSI Partners we have decided to use one of several popular IM aggregation programs called <a href="http://www.trillian.im/" target="_blank">Trillian</a>. This class of application is designed to link to multiple accounts or profiles with one or more popular services, including all those listed above (AIM, Yahoo, Live/MSN).  New versions of the Trillian application can even link to Facebook, MySpace, and a host of other social network/chat services.  There are, of course, some disadvantages to activating multiple IM/social network clients with an active application such as Trillian.  For one, simply wading through the potentially giant list of contacts and updates, as well as managing &#8220;presence&#8221; or &#8220;status&#8221; for each of the various services can become tedious quickly.  If I am using one of these network profiles, such as AOL, to communicate with all my co-workers, I run the risk of getting distracted by friends, family, or other contacts from one or more of the other services depending on my presence/status/availability.  Programs such as Trillian do a decent job of making the management of my status with various services somewhat streamlined with its user interface.  But at some point, I only want to stay logged in with one service &#8211; the one I use to talk to co-workers.</p>
<p>There are advantages to using a single, dedicated platform that is singular in its profile/account focus but provides other features not available with programs such as Trillian.  For example, Microsoft&#8217;s Office Communicator, though not as pretty or &#8220;new web&#8221; friendly as many other clients, is great at doing what it is designed to do &#8212; connecting staff in a company who are in one or more physical locations with a chat client.  This particular chat client can do other things as well that integrate with other Microsoft technologies, which offers businesses some features not available with other IM clients.  For example, &#8220;presence indicators&#8221; in the IM client can also pull information from the organizations&#8217; Exchange server (assuming they have one), and provide Calendar information about staff.  So rather than just being listed as &#8220;Away&#8221;, I might show up as &#8220;In Meeting &#8212; Next Free in 1 hour&#8221;, based on what information I choose to share.  From inside Communicator I can also right-click on another user and initiate a voice or video chat, or a Live Meeting session, if my organization uses that software for collaboration.</p>
<p>The client or application that will work best is the one that meets all our instant-communication needs, both internally among the staff, as well as outward-facing to clients, partners, vendors, etc.  This is one area of application development that has dozens of options which are always changing, so it can pay to review the options from time to time.  In the end, though, as long as I can send an instant text message to a co-worker who is located several miles or states or countries away from me, and we can engage in quick conversation, I am a happy worker <img src='http://www.nsipartners.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>SMB Cloud Computing with Microsoft Online Services</title>
		<link>http://www.nsipartners.com/blog/2010/04/smb-cloud-computing-with-microsoft-online-services/</link>
		<comments>http://www.nsipartners.com/blog/2010/04/smb-cloud-computing-with-microsoft-online-services/#comments</comments>
		<pubDate>Wed, 07 Apr 2010 16:51:10 +0000</pubDate>
		<dc:creator>Matthew</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[cloud computing]]></category>
		<category><![CDATA[cloud services]]></category>
		<category><![CDATA[exchange online]]></category>
		<category><![CDATA[live meeting]]></category>
		<category><![CDATA[online services]]></category>
		<category><![CDATA[onlinemail]]></category>
		<category><![CDATA[Sharepoint Online]]></category>

		<guid isPermaLink="false">http://www.nsipartners.com/blog/?p=249</guid>
		<description><![CDATA[Cloud computing for the SMB is enhanced greatly by products such as Microsoft Online Services.  Including Exchange email and messaging, Sharepoint file storage and collaboration, Office Communicator instant messaging and Live Meeting teleconferencing, organizations traditionally limited by budget or infrastructure are now able to benefit from these newer cloud computing offerings.]]></description>
			<content:encoded><![CDATA[<p>As the primary IT Manager for NSI Partners, I am always looking for new ways to use technology to best serve the company&#8217;s communication and collaboration needs.  Cloud computing is on the rise, and despite some limitations contains a very viable set of technology options for the SMB market.  The smaller business and organization has always struggled to fit well within the traditional Microsoft domain server/workstation architecture.  This is increasingly true for businesses that are geographically dispersed, or have multiple telecommuters.</p>
<p>Taking advantage of the benefits offered by products like Microsoft Exchange and Sharepoint have either been cost- or infrastructure- prohibitive for many SMBs, but Microsoft has come into the age of cloud computing with some great offerings.  One set of services, titled Microsoft Online Services, has introduced the benefits of products like Exchange and Sharepoint  to the &#8220;cloud&#8221;.  What does this mean for organizations like those described so far in this post?</p>
<p style="text-align: left;"><a href="http://www.microsoft.com/online/default.mspx"><img class="alignleft size-full wp-image-252" title="Microsoft Online Services" src="http://www.nsipartners.com/blog/wp-content/uploads/2010/04/New-Picture2.png" alt="New Picture" width="155" height="46" /></a></p>
<p>For starters, these services provide a cost-effective, infrastructure-friendly method of bringing Exchange to the geographically-dispersed, telecommuting-heavy organization.  No longer forced to choose between POP and IMAP email accounts, we are now able to tap into the many benefits offered by email hosted on an Exchange server.  What are some of those benefits?  Complete integration with Microsoft Outlook 2007/2010 and other Microsoft Office products, for one.  Shared directories, data storage and integrity provided offsite, enhanced calendar and scheduling features such as the Scheduling Assistant, Out of Office functions, the ability to see in real-time the status of all one&#8217;s co-workers, Outlook Web Access with almost full functionality from any web browser, synchronization of mobile phones such as the iPhone directly to the Exchange server, among many other enhancements.</p>
<p>In addition to the benefits realized with the Exchange-based email platform, Microsoft Online Services also provide access to a Sharepoint site for our organization, again hosted offsite by Microsoft with guaranteed data integrity and no additional burden to our own power, hardware, or property.  For those unfamiliar with Sharepoint, think of taking all your files used by your company and organizing them in a familiar folder structure on a server reachable by all through the web or through Windows Explorer.  Including advanced document-management features such as file versioning, checking in and checking out, and integration in real-time into Mocrosoft Word, Excel, and Power Point, Sharepoint sites enable greatly evolved and more efficient sharing of digital resources.  But Sharepoint is not just about file management.  It also includes task management and assignment functions, document workspaces for teams, shared calendars, and many other teamwork-enhancing features.</p>
<p>Beyond the benefits realized by utilizing Exchange and Sharepoint, subscriptions to Microsoft Online Services can include their Instant Messenger client for business, Office Communicator, as well as their screen- and voice-sharing teleconferencing solution, Microsoft Live Meeting.</p>
<p>All these services can be paid for on a monthly subscription basis per user and can range from one standalone product  to all four of the services being bundled.  As cloud computing evolves to offer SaaS and other offsite solutions, it is arguable that technology traditionally too expensive for the SMB market, or unmanageable for organizations with heavy telecommuting and geographic dispersal, is the silver lining in said clouds.  The advantages outweigh the limitations so heavily that I cannot recommend these services enough for organizations historically forced to settle for other more limited technology solutions.</p>
<p>In fact, we are convinced enough of the great value of these services that we are now Microsoft partners in advising and providing these solutions to existing and new clients.  If you are in an organization that fits any of the characteristics described here, or are wondering if  &#8221;life in the cloud&#8221; might have anything to offer you, I encourage you to look more into Microsoft Online Services at  <a href="http://www.microsoft.com/online/default.mspx">http://www.microsoft.com/online/default.mspx</a> or others like it.  Contact our tech team at tech@nsipartners.com if you would like to learn more or get a free trial or quote!</p>
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		<title>The Verdict On HTC Imagio</title>
		<link>http://www.nsipartners.com/blog/2010/01/the-verdict-on-htc-imagio/</link>
		<comments>http://www.nsipartners.com/blog/2010/01/the-verdict-on-htc-imagio/#comments</comments>
		<pubDate>Mon, 25 Jan 2010 20:29:29 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[Cell Phone]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Franklin Planner]]></category>
		<category><![CDATA[HTC Imagio]]></category>
		<category><![CDATA[Microsoft Windows]]></category>
		<category><![CDATA[OneNote]]></category>
		<category><![CDATA[Verizon Wireless]]></category>

		<guid isPermaLink="false">http://www.nsipartners.com/blog/2010/01/the-verdict-on-htc-imagio</guid>
		<description><![CDATA[It is really good &#8212; definitely a keeper. It&#8217;s hard to figure out&#8211;quite a steep learning curve, and I think I still only know about 40% of it. It&#8217;s like having an alien artifact: you never quite know when it will start to pulsate or emit bolts of lighting or something. The breakthrough, though, was [...]]]></description>
			<content:encoded><![CDATA[<p>It is really good &#8212; definitely a keeper. It&#8217;s hard to figure out&#8211;quite a steep learning curve, and I think I still only know about 40% of it. It&#8217;s like having an alien artifact: you never quite know when it will start to pulsate or emit bolts of lighting or something.</p>
<p>The breakthrough, though, was when Matthew Frye figured out the main problem. HTC has written proprietary software that &#8220;overlays&#8221; on top of Windows and provides selected bits of information, like certain appointments. But the pattern is mysterious. I guess it caps the number of appointments it will display across an unspecified period of hours. For someone like me with a lot of appointments, seeing only some&#8211;almost at random&#8211;made us conclude the unit was broken.</p>
<p><a href="http://www.verizonwireless.com/b2c/store/controller?item=phoneFirst&amp;action=viewPhoneDetail&amp;selectedPhoneId=5029"><img class="size-full wp-image-211 alignright" title="HTC Imagio" src="http://www.nsipartners.com/blog/wp-content/uploads/2010/01/HTC-Imagio.jpg" alt="Verizon has excellent customer service, so having them as a carrier has really helped." width="85" height="132" /></a></p>
<p>We actually swapped it out for a replacement, costing us many more hours, before we figured out that we just needed to remove the Outlook calendar from that software&#8217;s sorting function. Now it seems to work much better. Verizon has excellent customer service, so having them as a carrier has really helped.</p>
<p>I&#8217;ve now incorporated into most of my routines, and it&#8217;s great being able to clearly see emails, Outlook task lists, OneNote and (for the most part) websites, wherever I go. We may get a Franklin Planner overlay that&#8217;s supposed to improve the Task List functionality, but I still need to understand better what I&#8217;ve got first. But now I can begin to reinvest some of the time it&#8217;s begun to save me into understanding its deeper functions. Pretty soon I may even learn to speak &#8220;alien.&#8221;</p>
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		<title>From Browsers to Buyers</title>
		<link>http://www.nsipartners.com/blog/2008/05/from-browsers-to-buyers/</link>
		<comments>http://www.nsipartners.com/blog/2008/05/from-browsers-to-buyers/#comments</comments>
		<pubDate>Fri, 02 May 2008 16:26:26 +0000</pubDate>
		<dc:creator>Rhonda</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Reviews]]></category>

		<guid isPermaLink="false">http://www.nsiweblog.com/?p=55</guid>
		<description><![CDATA[Who has time to wander through a hard-to-navigate Web site to find a product, solution or service? Nobody I know. If that home page doesn’t have what I need or an easy way to find it, I’ll move on. One study has shown that almost 75 percent of online shoppers do just that, no matter [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal">Who has time to wander through a hard-to-navigate Web site to find a product, solution or service? Nobody I know. If that home page doesn’t have what I need or an easy way to find it, I’ll move on.</p>
<p class="MsoNormal">One study has shown that almost 75 percent of online shoppers do just that, no matter how attractive the price or service, if they can’t find what they need.</p>
<p class="MsoNormal">Companies and their site designers need to approach their site – before it goes live – as if they’re first-time visitors. They cannot assume or take anything for granted, including that visitors will automatically start on the home page.</p>
<p class="MsoNormal">Therefore, every page must have a corporate presence, with name, logo and toll-free number if applicable. Every page must have a navigation bar that starts with a home button and includes buttons linking to other pages. Every page should have a search button.</p>
<p class="MsoNormal">If visitors will be ordering goods, every product page should have a prominent link to the checkout page.</p>
<p class="MsoNormal">Each page must be logically organized and answer every question the shopper could possibly have about that product or service. With clothing, for example, it’s imperative to explain and/or illustrate fiber content, washing instructions, stock availability, size charts and options in color and size.</p>
<p class="MsoNormal">Product photographs, with zoom capabilities, are a necessity, and video is a must for product demonstrations.</p>
<p class="MsoNormal">Product reviews by professionals or satisfied buyers, whether displayed on the site or linked to on other sites, establish credibility and increase shoppers’ comfort level. That also can be boosted by prominently displaying the company guarantee and links to customer service.</p>
<p class="MsoNormal">The site must be well-written and well-maintained, with updated information and working links. Nothing destroys confidence in a company like a neglected Web site. Again, shoppers will simply move on to another site.</p>
<p class="MsoNormal">Sites should make it easy for shoppers to sign up for newsletters or other means of learning about exclusive specials or other events. This gives them a feeling of inclusiveness and reminds them to return to the site for future needs. However, it must be clear that they can easily opt out of the mailing list.</p>
<p class="MsoNormal">If site visitors are buying goods, the checkout page must include the following: shipping options and cost, turnaround time and accepted payment methods, plus the ability to revise the order easily and to generate a printer-friendly summary.</p>
<p class="MsoNormal">The Web site is the front door to that company – if shoppers can’t get in or don’t feel welcome and valued, they won’t come back.</p>
<p class="MsoNormal">
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